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Dec 26, 2024
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BUS 435 - Behavioral Finance Traditional financial management assumes managers and investors act rationally to maximize shareholder or personal wealth. Research shows this is often not the case. This course brings together finance and economic theories with concepts from psychology to explain why decision makers (including ourselves) act irrationally from a wealth maximization perspective. Students will also explore ways in which decision makers can be “nudged” towards rational choices.
3 Semester Credit(s)
Crosslisted with: N/A Laboratory/Experience Hours N/A Prerequisite(s): BUS 362 or instructor consent Corequisite(s): N/A Repeatable for Credit No Core Course No Grade Type LT
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