May 21, 2024

2022 - 2023 Catalog

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2022 - 2023 Catalog [ARCHIVED CATALOG]

Marketing Minor

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Program Director: Dr. Karel Sovak (dean)

Minor Requirements

Required Courses:

BUS 230 - Technology and Strategy 3 Semester Credit(s)
BUS 330 - International Marketing 3 Semester Credit(s)
BUS 333 - Marketing 3 Semester Credit(s)

Choose Three:

BUS 340 - Sales Management 3 Semester Credit(s)
BUS 341 - Retailing 3 Semester Credit(s)
BUS 406 - Marketing Research 3 Semester Credit(s)
BUS 437 - Digital Marketing & Analytics 3 Semester Credit(s)
COM 330 - Strategic Communication Principles 3 Semester Credit(s)

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